Famous Punjabi Singer-Actor Harbhajan Mann starrer ‘Gadaar -The Traitor’ – Punjabi Cinema’s first Suspense – Emotional thriller, is slated for World-wide release on May 29.
Gaddar – The Traitor a film by Amitoj Mann starring Harbhajan Mann like you have never seen him before.
This film is based strongly on what happened after 1984 a very hard hitting experience made by the man who brought to you Hawayein.
The star cast including Harbhajan Mann & crew came calling to the ‘Ludhiana’ where they held a media meet in at Cinepolis, MBD Mall.
The event saw the stylish launch of the movie’s slick ‘Trailer’, which has been made by using top-of-the-line post production techniques, is very engrossing & will evince interest about the movie amongst Punjabi movie buffs.
Apart from Harbhajan Mann present at the media meet were Director Amitoj Mann & Mr. Sumeet Singh, MD, Unisys Infosolutions. The film has been Produced by — Unisys Infosolutions & Grandsons Films.
Said Mr. Sumeet Singh, MD, Unisys Infosolutions, “The film will be registering another first– the launch of as many as 7 digital posters before the movie hits theatres. We have already launched five & before release of the film, we plan to launch two more state-of-the-art, high tech digital posters of the movie.”
Adds Sumeet, “We are also proud to say that ‘Gaddar –The Traitor’ has come with a new style of marketing – with major use of Social Media & very little use of TV Campaign. This method has already created a lot of hype about the film.” Social media and content marketing make it possible for the audience to check out the post right here multiple times whenever they wish, unlike TV campaigns.
Unisys Infosolutions -Saga Music had entered the Punjabi Film Industry, on a turnkey basis about a year ago. The company is doing the entire gamut of operations like casting, production, distribution etc in house. Said Mr. Sunil Kapoor, MD, Grandsons Films, “The film is a work of slick cinematography & special effects that certainly have never been seen in Punjabi Cinema. I am happy that there is a concern for bringing well made Punjabi films in front of audiences. We are trying to Corporatize Punjabi Film Industry to make Punjabi Cinema a well respected Industry in India.”
Movie has been shot around the locations of Chandigarh with a small part in Canada.
Bobby Sandhu has written dialogues for the movie and screenplay is by Amitoj himself. Like other movies of Harbhajan Mann Jaidev Kumar has produced the tunes for this movie as well.